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Numbering 3.65 million, 2017 tourism arrivals to Cyprus rose by 14.6 percent year-on-year Numbering 3.65 million, 2017 tourism arrivals to Cyprus rose by 14.6 percent year-on-year

CTO Calls for Industry-Wide Cooperation

Cyprus Tourism Organisation (CTO) has called on local stakeholders to work together to build on the tourism arrival boost the island has experienced over the past few years.

“We must all – hoteliers, other tourism industry businessmen, workers, unions, local authorities, executive and legislative powers, CTO, and the entire structure of Cypriot tourism – seek, in a spirit of cooperation and respect, ways that will lead to further improvement, and take our country’s tourism sector into even better days,” read an official CTO announcement.

CTO suggestions included, among others, avoiding excessive development and preserving and highlighting Cyprus’ unique natural history. Showcasing traditional Cypriot hospitality, including through the employment of more local workers was also suggested.

Additionally, advice included encouraging young entrepreneurs to embrace the tourism sector, and promoting alternative forms of tourism to decongest tourist areas and battle seasonality.

CTO also underlined maintaining quality and delivering high-quality services, including adequate infrastructure for meeting tourist needs to be provided, and providing good working conditions for staff.

“Our main goal should be to satisfy the consumer and offer quality service at a reasonable price. Temporary profit and low-quality service practices are loss-making,” CTO noted.