Following an agreement signed in 2015 between Cyprus Tourism Organisation (CTO) and Seniorenreisen, an Austrian travel agent and a subsidiary company of the Austrian Pensioners Association, more than 7,000 senior Austrian visitors travelled to Cyprus.

The Pensioners had the opportunity to see some of the island's unique attractions and experience Cypriot hospitality thanks to Hermes Airports and Tsokos Hotels & Resorts.

The successful response to the initiative demonstrates Cyprus's ability to host tourists outside the summer season, offering a wide range of activities which target various market segments.

Similar familiarisation trips are expected to take place in the following months.